Let's Scale Your Machinery Business Together

We use artificial intelligence for instant lead response to farm equipment and construction machinery inquiries with AI agents that can answer common questions about your inventory, pricing ranges, financing options, and delivery timelines 24/7 without human intervention. Automated follow-ups ensure no lead falls through the cracks with systematic email and SMS sequences that adapt based on prospect behavior. Intelligent nurturing sequences that send different content to buyers interested in farm equipment versus construction machinery. Lead qualification that asks strategic questions to determine equipment needs, budget, and timeline before appointments are scheduled. Chatbots on your website that engage visitors and capture contact information. Predictive analytics that identify which leads are most likely to convert based on engagement patterns. All of this happens automatically, saving you 15-20 hours weekly while improving conversion rates by 40-60%.

Our clients typically see 1,092%-2,428% annual ROI depending on the package, market conditions, and how effectively they convert leads into signed purchase orders. Machinery lead generation campaigns generate $935,640-$1,499,400 in annual revenue with proper execution through our proven growth strategies, based on 30-50 monthly leads, 30% lead-to-quote conversion, 25% quote-to-purchase close rate, and $75,000 average equipment value. Your specific results will vary based on your market's competitive intensity, average equipment values, closing percentage, and operational capacity. We provide ROI projections customized to your specific metrics during the strategy phase so you have realistic expectations.

Yes! We offer four tiers of machinery video marketing packages from $1,500 to $10,000 depending on production scope and volume, ranging from basic equipment videos to cinematic productions with drone footage, 3D animations, and professional interviews. Video converts 80% better than standard ads according to Wyzowl research and is essential for modern equipment marketing, particularly for high-value construction machinery and specialized industrial equipment where buyers want to thoroughly evaluate equipment before purchasing. Our video packages include equipment demonstration videos that showcase capabilities, customer testimonial videos that build trust and credibility, educational content explaining equipment features and applications, and social media content optimized for Facebook, Instagram, YouTube, and LinkedIn.

We create 15 SEO-optimized articles monthly (180 annually) targeting high-volume keywords like "used tractors for sale," "construction equipment suppliers," "farm machinery dealers [city]," and hundreds of specific long-tail variations like "compact tractor prices," "excavator rental rates," "combine harvester financing." These aren't thin 300-word posts—they're comprehensive 1,500-2,500 word guides that genuinely help buyers while establishing your expertise. We also produce 10 branded videos monthly showcasing your equipment and 10 optimized equipment images. Technical SEO improvements enhance site speed, mobile responsiveness, and search engine crawlability. Local SEO focuses on Google Business Profile optimization, local directory presence, and geo-specific content. The result is steadily improving rankings that translate to free organic traffic and leads over time, building compounding assets that continue producing results long after content is published.

Yes! Our packages include machinery social media marketing content distributed across Facebook, Instagram, LinkedIn, and other platforms where equipment buyers research purchases. This includes Facebook advertising for farm equipment and construction machinery lead generation, Instagram organic content showcasing your inventory with professional photography, LinkedIn profile optimization and B2B networking, YouTube channel management featuring equipment videos and educational content, and industry-specific platforms for equipment listings. We focus on platforms that actually drive revenue for machinery dealers rather than chasing vanity metrics on platforms that don't convert for industrial equipment.

We integrate with all major dealer management platforms including DealerSocket, CDK Global, Reynolds and Reynolds, and Dealer Management Systems, plus general-purpose platforms like HubSpot, Salesforce, and Zoho. We can also implement marketing automation systems using tools like ActiveCampaign or Mailchimp to streamline your machinery lead management and follow-up processes. If you don't currently have a CRM, we can recommend appropriate solutions based on your business size and help with implementation. Proper CRM integration ensures every lead is captured, tracked, and systematically followed up so none fall through the cracks due to disorganization.

We provide transparent reporting showing lead volume by source (Facebook ads, Google ads, organic search, social media), cost per lead by campaign, campaign ROI calculated using your actual closing rates and average equipment values, keyword rankings for target SEO terms, organic traffic growth, website engagement metrics, and conversion rates at each funnel stage. You'll have full visibility into your machinery advertising performance through a client dashboard updated daily, with comprehensive monthly reports and strategy calls to review performance and plan optimizations. We're obsessive about tracking because you can't improve what you don't measure.

Yes! We specialize in farm equipment marketing (tractors, combines, implements, irrigation equipment), construction machinery advertising (excavators, loaders, dozers, compactors), food processing equipment (packaging machinery, processing equipment, commercial kitchen equipment), manufacturing equipment marketing (CNC machines, lathes, mills, industrial machinery), heavy equipment promotion (mining equipment, forestry equipment, material handling), and all industrial equipment marketing. We can focus campaigns on your specific specialties or create comprehensive strategies if you offer diverse equipment lines. Different equipment types require different messaging—farm equipment emphasizes productivity and ROI, construction machinery focuses on performance and reliability, packaging equipment highlights efficiency and compliance—and we understand these nuances.

Competitive markets require strategic business expansion approaches, but they also tend to have larger customer bases that support more dealers. We excel in saturated markets by combining immediate paid machinery advertising that captures ready-to-buy customers right now with long-term SEO that gradually builds organic visibility to capture market share through multiple channels over time, helping you stand out among other farm equipment dealers and construction machinery suppliers through superior marketing, distinctive branding, and compelling equipment presentations. In highly competitive markets, we often recommend the Complete Marketing Package or Superstar Package to achieve the market presence necessary to break through the noise. We'll also identify underserved niches (like specialized agricultural equipment, compact construction machinery, or food processing equipment) where you can establish category leadership more easily than competing head-to-head on general "tractor" and "excavator" terms.

Lead generation campaigns typically achieve positive ROI within the first month as leads convert to signed purchase orders, with breakeven usually occurring by week 3-4 when early leads close and deposits are received. SEO investment takes longer to show returns, typically becoming cash-flow positive around month 6-8 when organic lead volume becomes meaningful. However, SEO ROI compounds over time—by month 18-24, organic lead generation often exceeds paid advertising volume while costing significantly less, dramatically improving overall marketing ROI. The Complete Marketing Package balances immediate returns from paid advertising with long-term asset building through SEO.

To begin, we need basic business information including your service area coverage, types of equipment you sell (farm machinery, construction equipment, industrial machinery), average equipment values and typical ranges, current lead volume and sources, website access for optimization, inventory photos for marketing content, brand assets like logos and color schemes, and your goals for lead volume and revenue growth. We'll gather this information during the discovery call and subsequent onboarding process. Most dealers can begin campaigns within 5-7 business days of decision to proceed.

Absolutely! Our primary expertise is used equipment marketing (used tractors for sale, used construction equipment, pre-owned industrial machinery), but we also accommodate dealers who sell new equipment or both new and used inventory. Used equipment requires different marketing approaches with emphasis on condition documentation, value proposition versus new, and urgency around availability. If you sell both new and used equipment, we can create segmented campaigns targeting each audience appropriately with different messaging, landing pages, and offers.